Illustrator: Assignment 1

Logo Design

nment we will create a logo for you or a friend.

Tools/Pallets:

  • Pen
  • Pencil
  • Type
  • Type on Path
  • Pathfinder

Requirements:

  • You will need to change all fonts to outlines.
  • Modify fonts
  • Scalable
  • Converts to grayscale

Presentations / Critiques

Submit JPG for critique here 

FINAL SUBMISSION

  • Please submit both color & bw version, each on dark and light background. Each version should be on it’s own artboard.
  • Each variation in own folder, all folders and essential elements organized and properly labeled
  • All fonts turned to outlines
  • Submit letter head, business card and stationary (you will need to create 3 additional artboards on this document 8.5″x11″, 3.5″x2″, 3.875″ x 8.875″)
  • Include CMYK & RGB Color Info
  • Include font info

Submit Final ai files here

 

Readings:

Golden Rules

Additional Readings:

Pro Guide to Logo Design | Common Mistakes in Logo Design | What we learned..

Resources:

Font Pair | color-Hex | Basic Color Theory | Google Fonts

Look and Feel:

 

Logo Style:

Font Style: